About
Us
Our differentiated approach yields better results for
founders and investors alike.
Our differentiated approach yields
better results for founders
and investors alike.
How Maddix
innovates the model
01 We understand the challenges of building, operating, scaling, and managing a business because we’ve lived it.
02 We believe that founder and investor returns are not mutually exclusive and seek to maximize compensation in lockstep.
03 With deep experience in venture capital, private equity, and corporate M&A, we understand how to distribute capital effectively.
01 We understand the challenges of building, operating, scaling, and managing a business because we’ve lived it.
02 We believe that founder and investor returns are not mutually exclusive and seek to maximize compensation in lockstep.
03 With deep experience in venture capital, private equity, and corporate M&A, we understand how to distribute capital effectively.
04 We provide shared services, including marketing, go-to-market, and FP&A support to help companies achieve and beat targets / goals.
05 Our growth-to-exit plans are built around shared liquidation with 3 years, instead of 5-10 years.

Our Strike Zone
Maddix Capital is more than simply capital. As former operators, we view ourselves as a key partner and support system to our portfolio companies. While we are not “check-the-box” investors, our primary investment criteria are:
$10-15M target investment size
Revenue of $2-25M and a track record of profitability
Willingness to roll portion of equity to ensure aligned interests / incentives
Growth investments and majority buyouts
Majority founder ownership; bootstrapped preferred